Jargon Buster and Words Smith----Kindler of Business Today

Jargon Buster and Words Smith----Kindler of Business Today

Growth Momentum : It sounds grand and is often used by business leaders and politicians to paint a rosy picture, but what does "growth momentum" really mean?

Barrons Dictionary Say's : It means rate of acceleration of an economic, price or volume movement. An economy with strong growth that likely to continue is said to have a lot of momentum.

How it is used :   "On the way forward RBI will have to reverse the expansionary measures to anchor inflation expectation and subdue inflationary pressure while preserving the growth momentum".

Now Talking about Words Smith:

(a) Seagull Manager : A manager who acts like a concious and only when a problem arises, makes hasty decisions and leaves behind mess to be cleaned by others.

Origin : Management author Ken Blanchard wrote about it in his book "Leadership and the One Minute Manager". Seagull manager fly in, makes lot of noise, dump on everyone, then fly out. The work has become popular in corporate circle recently.

Usage : Like all seagull managers, he believed that his sagely lectures at team meetings solved problems.

(b) Polkadodge : When 2 people inadvertently bump into each other or move in same direction, when they are trying to avoid each other.

Origin : From Polka ( a lively central europen dance) and dodge.

Usage : Several office romances begin with clumpsy Polkadodges near coffee vending machines. 

(c) Job Snacking : It referes to the phenomenon of young people changing several jobs in the first two or three years of their career.

Origin :  The word was firstly used by the Indian job portal Naukari.com in 2007 for youngsters who snacks on several jobs before settling up for the final meal that mean the main job.

Usage : Its used widely in Indian in reference to fresh graduates from business schools, who are not happy with their job-hop frequently.

(d) Superfusion : Its a term used to describe a combined chinese and american supereconomy that works as a single actor on the global stage.

 Usage : For US whose companies have tapped into chinas vast customer base, and China  whose market liberlisation increasingly draws more foreign investment, its a framework for  undersatnding how the developed and developing economy interacts. 

(e) Rurban : A space that incorporates both rural and urban characterstics a person or a setting that is rural but within urban aspiration.

 Origin : With business seeking fortune at the "Bottom of the Pyramid" and aspirations of rural and urban consumers getting less distinct, addressing the challenge.

 Usage : As companies move to rural territories to expand their business whether it's mobile phone or real estate in small town's these rubanites are rural folk who enjoys some advantage of city life.